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International Advertising and Communication
DigitalSofort lieferbarWorldwide, international communication, and in particular international - vertising have become c...
Advances in Advertising Research (Vol. 1)
DigitalSofort lieferbarThe goal of the book is to advance more systematic research in the fields of advertising and comm...
Handbook of Integrated CSR Communication
DigitalSofort lieferbarThis handbook pursues an integrated communication approach. Drawing on the various fields of orga...
International Advertising and Communication
TaschenbuchPrint on DemandWorldwide, international communication, and in particular international - vertising have become c...
International Advertising, Media and Communication
BuchPrint on DemandRezension'[.] dieses Herausgeberwerk [leistet] aufgrund seiner inhaltlichen Breite und den innova...
Lebensstilorientiertes Kulturmarketing
TaschenbuchPrint on DemandInhaltsangabeGrundlagen des Kulturmarketing - Besucherforschung in Kulturinstitutionen -Angebotsg...
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