The discussion about Multi-Channel-Systems in retail business might not be new - but it has gaine...
Autoren aus unterschiedlichen Disziplinen und Kulturkreisen stellen in 57 realen Fallstudien die ...
Fifteen years after its commercial launching, the Internet has become the second most imp- tant d...
The internationalization of the human society and mainly of the economy will continue. It will cr...
Die internationale Unternehmenstätigkeit hat insbesondere in den beiden letzten Dekaden des 20. J...
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and inn...
'Strategic International Management' takes a global perspective and covers the major aspects of i...
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and inn...
Global perspective and major aspects of international business strategies. This textbook introduc...
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and inn...
Retailing is becoming consistently more important in economic terms. This becomes evident when lo...
Der Wettbewerb im Handel ist durch vielfache Herausforderungen geprägt, sei es durch neue Geschäf...